At the 2026 Rann Utsav in Gujarat, TVS Motor Company unveiled a stunning set of custom motorcycles under the Rann of Kutch (ROK) Editions, featuring the Apache RTR 310, Apache RR 310, and the TVS Ronin. These special editions are not mass-production models but handcrafted showpieces created in collaboration with Eimor Customs, designed to celebrate the unique terrain and cultural essence of the Rann of Kutch.
The Inspiration: Salt Flats and Blue Skies
The ROK Editions are described as “A Symphony of Salt and Sky”, a design philosophy that draws directly from the breathtaking landscapes of the Rann of Kutch. The motorcycles feature:
- Hand-painted details depicting the white salt plains and expansive blue skies.
- Bespoke livery with earthy tones and sunset-inspired hues.
- Custom graphics and finishes that highlight the desert’s raw beauty.
This artistic approach transforms the Apache and Ronin into rolling canvases, merging performance with cultural storytelling.
Apache RTR 310 & RR 310 ROK Editions
The Apache RTR 310 and RR 310 are already known for their sporty DNA, but the ROK Editions elevate them with:
- Unique paint schemes inspired by desert sunsets.
- Special seat covers and soft-touch throttle grips for added comfort.
- Attention to detail in every panel, showcasing craftsmanship beyond factory design.
Mechanically, these editions retain the same performance-oriented engines and features as their standard counterparts, ensuring that while they look bespoke, they ride with the same precision and agility.
TVS Ronin ROK Edition
The Ronin, TVS’s neo-retro roadster, received the most extensive customization:
- Dual-purpose tyres for tackling varied terrain.
- Modified mudguard and reinforced luggage rack for adventure readiness.
- Heritage-inspired leather accessories, adding a vintage flair.
This makes the Ronin ROK Edition not just a design showcase but also a practical machine for exploring rugged landscapes.
Exclusivity and Market Position
It’s important to note that these ROK Editions are concept showpieces and not headed for mass production. TVS has clarified that the underlying mechanicals remain unchanged, and the focus is purely on design and cultural expression.
By unveiling these models at the Rann Utsav, TVS has reinforced its commitment to blending motorcycling culture with Indian heritage, creating a unique identity that resonates with enthusiasts and storytellers alike.
Why the ROK Editions Matter
- Cultural Connection: They celebrate India’s diverse landscapes and traditions.
- Design Innovation: Collaboration with Eimor Customs showcases artistry in motorcycling.
- Brand Presence: Strengthens TVS’s image as a lifestyle-driven motorcycle brand.
- Community Engagement: Events like Rann Utsav allow riders and creators to experience these bikes firsthand.
Final Thoughts
The TVS Apache & Ronin Rann of Kutch Editions are more than motorcycles—they are artistic expressions of India’s natural beauty and cultural richness. While they may not be available for purchase, they highlight TVS’s ability to push boundaries in design and storytelling.
For enthusiasts, these editions serve as inspiration, showing how motorcycles can transcend utility and become symbols of identity, heritage, and adventure.
Hello, my name is Himanshu Kumar and I am an experienced Digital Marketer. I have been blogging for the last 4 years and I have special interest in SEO. Here I give you easy bikes and writes easy-to-understand reviews and news about the latest bikes, helping readers choose the best options.. My aim is to always provide you with accurate, new and useful information.
