The Mahindra Thar Roxx has already carved a niche for itself as a rugged yet stylish SUV, appealing to both off-road adventurers and urban drivers. In 2026, Mahindra expanded the lineup with the Thar Roxx Star Edition (Star EDN), a special variant that emphasizes premium aesthetics and feature-rich value. Positioned as a mid-level option with top-end features, the Star Edition is designed to attract buyers who want luxury and technology without stretching their budget.
Exterior Design: Bold and Premium
The Star Edition sets itself apart with a striking black-themed treatment that enhances its road presence.
- Piano-Black Grille: Adds a sleek, aggressive look.
- 19-inch Piano-Black Alloy Wheels: Larger and more stylish than standard Roxx variants.
- Distinct Colours: Available in Citrine Yellow, Stealth Black, Tango Red, and Everest White.
- Panoramic Sunroof: A first for the Roxx lineup, offering a more open and airy cabin experience.
This design approach makes the Star Edition look more upscale, appealing to buyers who want their SUV to stand out in traffic.
Interior Comfort and Features
Inside, the Star Edition focuses on comfort and technology.
- All-Black Leatherette Upholstery: Adds a premium touch to the cabin.
- 360-Degree Camera: Enhances safety and convenience, especially in tight urban spaces.
- Advanced Infotainment System: Seamless connectivity with smartphone integration.
- White Accents: Paddle shifters and brake calipers add subtle contrast to the dark interior theme.
Mahindra has clearly aimed to make the Star Edition more family-friendly, with features that improve everyday usability.
Performance and Variants
Unlike other Roxx variants, the Star Edition is not offered with a four-wheel-drive system, signaling its focus on urban buyers rather than hardcore off-road enthusiasts.
- Engine Options: Available in both petrol and diesel, with manual and automatic transmissions.
- On-Road Price Range: ₹20.52 lakh to ₹22.30 lakh in Mumbai, depending on variant and transmission choice.
While this may disappoint off-road purists, the Star Edition compensates with comfort and technology, making it ideal for city driving and highway cruising.
Value Proposition
The biggest selling point of the Star Edition is its value-for-money positioning.
- Introductory Price: ₹16.85 lakh ex-showroom, significantly lower than the ₹22.25 lakh price tag of the top-end AX7L variant.
- Premium Features at Mid-Level Cost: Buyers get luxury touches without paying flagship prices.
- Target Audience: Families and urban professionals who prioritize design, comfort, and tech over off-road capability.
Risks and Considerations
While the Star Edition is compelling, buyers should weigh a few trade-offs:
- No 4WD Option: Limits off-road capability.
- Higher On-Road Costs: Taxes and fees push the price above ₹20 lakh in major cities.
- Competition: Rivals like the Toyota Hyryder and Hyundai Creta offer strong alternatives in the urban SUV space.
Conclusion
The Mahindra Thar Roxx Star Edition is a bold move by Mahindra, blending premium styling, advanced features, and affordability. It’s not the SUV for hardcore off-roaders, but for urban buyers seeking a stylish, feature-rich vehicle with the DNA of the Thar Roxx, it’s a perfect fit. With its aggressive design, panoramic sunroof, and tech upgrades, the Star Edition proves that Mahindra can deliver both value and desirability in one package.
Hello, my name is Himanshu Kumar and I am an experienced Digital Marketer. I have been blogging for the last 4 years and I have special interest in SEO. Here I give you easy bikes and writes easy-to-understand reviews and news about the latest bikes, helping readers choose the best options.. My aim is to always provide you with accurate, new and useful information.
