Porsche’s 45% Stake in Bugatti Rimac: A Bold Alliance Shaping the Future of Hypercars

In the ever-evolving world of high-performance automobiles, few partnerships have captured as much attention as the joint venture between Porsche and Rimac Automobili. Today, Porsche holds 45 percent of Bugatti Rimac, while the Rimac Group owns the majority 55 percent. This alliance is more than just a financial arrangement—it represents a strategic move to redefine the hypercar industry at a time when electrification, sustainability, and cutting-edge technology are reshaping consumer expectations.

⚡ The Origins of Bugatti Rimac

The story began in 2021, when Rimac Automobili, a Croatian electric hypercar pioneer led by Mate Rimac, joined forces with Bugatti, the legendary French marque known for its century-long tradition of producing some of the fastest and most luxurious cars in the world. Porsche, already a shareholder in Rimac Group, played a pivotal role in orchestrating the merger.

At the time of the deal:

• Rimac Group became the majority owner of Bugatti Rimac.
• Porsche secured a 45% stake, ensuring strong influence while allowing Rimac to lead innovation.
• The partnership combined Bugatti’s heritage of combustion-engine excellence with Rimac’s expertise in electric drivetrains and battery technology.

This merger was not just about survival—it was about creating a powerhouse capable of leading the hypercar segment into the electric age.

🚗 Why Porsche’s Stake Matters

Porsche’s involvement is crucial for several reasons:

• Financial Stability: Porsche’s investment provides Bugatti Rimac with the capital needed to expand operations, scale production, and invest in research.
• Engineering Synergy: Porsche’s decades of experience in performance engineering complement Rimac’s cutting-edge electric technology.
• Strategic Influence: With 45% ownership, Porsche maintains significant influence over Bugatti Rimac’s direction, ensuring alignment with Volkswagen Group’s broader electrification goals.

This balance of power allows Rimac to innovate freely while Porsche safeguards the brand’s legacy and ensures commercial viability.

🌍 The Future of Hypercars

Bugatti Rimac is uniquely positioned to lead the next era of hypercars. The company is expected to:

• Introduce hybrid and fully electric Bugatti models that retain the brand’s signature luxury and performance.
• Leverage Rimac’s battery and drivetrain technology to push boundaries in speed, range, and efficiency.
• Expand global presence, targeting ultra-wealthy buyers who demand exclusivity but are increasingly conscious of sustainability.

The upcoming Bugatti models are rumored to blend traditional craftsmanship with futuristic electric powertrains, creating a new benchmark for the industry.

💰 Potential Ownership Changes

Recent reports suggest that Porsche may consider selling its stake, with venture capital firms such as HOF Capital and BlueFive Capital expressing interest. If such a deal materializes, it could:

• Give Mate Rimac greater control over Bugatti Rimac’s future.
• Bring in fresh capital to accelerate innovation.
• Potentially shift the balance of power away from Porsche, altering the dynamics of the partnership.

This highlights the fluid nature of automotive alliances, where ownership structures evolve as quickly as the technology driving the cars.

🔑 Key Takeaways

• Porsche owns 45% of Bugatti Rimac, while Rimac Group controls 55%.
• The partnership blends Bugatti’s heritage with Rimac’s electric innovation.
• Porsche’s stake ensures financial stability and strategic influence.
• Future Bugatti models will likely embrace electrification without sacrificing luxury.
• Ownership may shift again, with venture capitalists eyeing Porsche’s stake.

✨ Conclusion

Porsche’s 45% stake in Bugatti Rimac is more than a number—it represents a bold bet on the future of hypercars. By combining tradition with innovation, this alliance has created a company poised to lead the industry into an electrified era. Whether Porsche retains its stake or new investors step in, Bugatti Rimac stands as a symbol of how legacy brands and disruptive startups can collaborate to redefine performance, luxury, and sustainability.

The hypercar world is entering uncharted territory, and Bugatti Rimac—with Porsche’s influence and Rimac’s vision—is steering the way forward.